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Senior Product Designer · NN/g UX Certified
11+ years in UI/UX, 8 in product design. At SimplyDepo (B2B SaaS) I led product design and built the design system from scratch. At Readdle I designed features for PDF Expert on iPhone, iPad and Mac and brought Lottie animations into the product. I start from users: custdev interviews, support feedback, hypotheses.
LinkedIn · CV · [email protected]
Account Manager / Head of Sales Netpeak, InWeb · Odesa 2011 – 2015
Freelance Designer Stvol, Romblab and others 2015 – 2018
Product Designer Readdle (PDF Expert) 2018 – 2023
Head of Product Design SimplyDepo · B2B SaaS 2024 – 2026

At SimplyDepo (B2B SaaS for wholesale distributors) I led product design: the only senior designer on the team, mentoring a junior designer. I worked daily with the product manager, the head of engineering and the dev team. I audited the design debt in Adobe XD and the codebase, built the design system in Figma, and helped roll it out in code.
At Readdle (PDF Expert) I worked closely with product managers and stakeholders on product features. Together with the support team I processed user feedback, found recurring requests and turned them into hypotheses for new functionality, then validated them against earlier research to see whether the goals were reached.
I helped evolve the design system and led the launch of Lottie in the product: from finding the technology to shipping it with the development team, with a systematic approach to animations across iPhone, iPad and Mac.
Figma · Adobe XD · After Effects (AEUX, Bodymovin) · Storybook · Claude Code · Notion
Freelancing let me work with many products, businesses and processes: I organized small teams, worked independently, ran UX consultations and took part in the whole creation process.
In web projects I used SEO knowledge from my work at the Netpeak internet agency.
I ran UX consultations and meetings for the ROMBLAB team together with Mstislav Banik (Diia). I also taught Lottie animation at Point School (formerly ProjectorOD).
